A high-quality brand- Louis Vuitton (470)

Louis Vuitton is a French company that produces luxury leather goods and fashion items. Headquarters of Louis Vuitton Company is located in Paris and the name of the company has been decided after the name of its founder Louis Vuitton. He carried out the task of manufacturing and designing luggage during the late nineteenth century as a Malletier.

Various fashion apparels, high-quality leather goods, jewelry and prêt-à-porter are some of the product categories that are manufactured by this company so that the customers can have a feel of luxury and style. Moreover, it has been observed that all the products produced by the company use the initials of eponymous LV. Some of the company's products also use the gray Damier signature along with materials of Monogram Canvas. Both of these were used at the time of late nineteenth century.

The striking feature of the company is that it markets all its products in their stores that are located in different parts of the world, and thereby allowing having a control over the quality of the product as well on its pricing. In this way, the chance of preventing false products to enter the distribution channels reduces to a very lower level. Furthermore, it has been found that Louis Vuitton has added an online retailer so that some of the products produced by the company can be sold by the single retailer. Some of the sister companies that performs the function of selling the products of Louis Vuitton includes Christian Dior and many more.

Around one hundred and fifty years after the founder of the company started designing and selling the products in Paris since then the company has been able to make a standing in the market. The company's signature leather products present a particular status symbol and the products of Luis Vuitton are regarded very highly in the new era fashion society. People have not only accepted the fashionable goods of this company, the products have also been admired. The design of the company's monogram was designed in the year 1896 with the basic aim of preventing the chances of forgery. However, the irony is that the company has become one of the most forfeited brand in the industry but still people loves to use products manufactured by Louis Vuitton because of the fact that they produce high-quality and satisfactory products.
For the promotion and success of the company, various famous celebrities and models have been hired so as to attract a large number of customers. The wide list of famous people connected to this company includes Chole Sevigny, Gisele Bundchen, Jennifer Lopez, Naomi Campbell, Scarlett Johansson, Kate Moss and Jennifer Lopez. As a major marketing tool, the company uses billboards and print ads so that a large number of potential buyers can be attracted towards their quality products.